5 Things You Should Do To Become a Thought Leader In Your Industry, With Neil Gordon

Build your email list: I’ve seen many TEDx speakers experience the disappointment of putting hours upon hours into their talk only to get a few hundred views on YouTube. But if they had an email list in the tens or hundreds of thousands, they would have an instantaneous audience for their talk as soon as it went live. While there are many forms of communication and marketing that can play pivotal roles in building one’s influence as a thought leader, the single most powerful asset is an engaged email list. When I receive media opportunities I have the ability to drive thousands of people to that media because I have an engaged and devoted list of followers. Everything else grows from there.

As part of our series about how to become known as a thought leader in your industry, I had the pleasure of interviewing Neil Gordon. Neil Gordon’s approach…