Member-only story
Amber Shopay of Global Angel: “Why the beauty is in the details”
I love this one…..the beauty is in the details. I always ask my employees what’s that extra step we can take to make a customer happy. What’s the ….and one? Sure you can reply to an email or return a phone call…but what’s that one little extra thing you can do that will make a difference….and what a difference that one little thing makes!!!
As a part of my series about strong female leaders, I had the pleasure of interviewing Amber Shopay. Amber Shopay is a beach loving entrepreneur and founder of Global Angel. Established in 2018 to help assist fire victims of the Malibu’s Woolsey Fire, Amber founded the brand as a way to fulfill her desire to give back. Inspired while on a trip to Mexico with her father in her youth, Amber met a group of young kids playing soccer on a dirt field and they told her their greatest wish was to have grass on which to play. Amber couldn’t get the kids out of her mind and this set into motion a series of ideas about how to raise both money and awareness to help others on a local and global level. It was actually quite simple — every area of the world has a need…and produces a…