Andy Latimer: “Play within your means, don’t overextend yourself, and understand cash flow”

Play within your means. Don’t overextend yourself because someone else has something that you think that you need at that time. Understand cash flow and the way the world works, then you can leverage your cash for great success. Many people leverage their futures for the present and end up with great debt. If you understand how to grow a business organically, then you can build a great business that is highly sustainable.

As a part of my series about pop culture’s rising stars, I had the distinct pleasure of interviewing Andy Latimer. Andy is the CEO/Founder of converged creative agency Bluewater Media. A director/producer with 20+ years of experience in the TV and film industry, Latimer’s storytelling ability crosses genres and categories delivering clients results in sales through D2C response. Bluewater is an expert in digital, social media and influencer marketplace.

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