Author & Entrepreneur Maha Abouelenein of Digital & Savvy: 5 Things You Need To Know To Become AGreat Author
Before you start writing, be clear on the core message you want to convey. For me, it was the importance of self-reliance. Everything I included in the book was centered around this theme.
I had the pleasure of interviewing Maha Abouelenein.
Maha Abouelenein is the Founder and CEO of Digital & Savvy, a global strategic communications consulting firm, an entrepreneur and host of “The Savvy Talk” business podcast
She has 30+ years of global communications experience advising global corporate giants, startups, governments, CEOS & high-net-worth individuals. A sought-after strategist & speaker, Maha is an expert on personal branding, reputation management, modern communications and the transformational power of storytelling. She is the former Head of Global Communications & Public Policy at GOOGLE and Founding Managing Director of Weber Shandwick in MENA. She worked in Promotions & Sports Marketing at General Mills before becoming an entrepreneur. In 2023, she was honored as one of the most influential women in Dubai, a testament to her impact in the field of communication. In addition, she is…