Authority Magazine
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Authority Magazine

David Wright of M&O Marketing: How To Be Great At Sales Without Seeming Salesy

I think sales, as a whole, has largely been ignored because it’s misunderstood. People have this archaic view of sales being the slick talking, salesman in a leisure suit. What they don’t know is that sales are truly about people and relationships. Selling shouldn’t be thought of as just a vehicle in order to get to the end result of a transaction. It’s heavily based upon solving people’s problems and having the emotional IQ to make a personal connection with someone else who has a need.

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