Female Disruptors: “How Heidi R. Burkhart has shaken up the real estate industry”

An Interview with Chaya Weiner

Authority Magazine
Aug 14, 2019 · 9 min read

”Be pleasantly persistent” is a phrase I coined, as so many are either relentless, annoying or don’t follow up enough in the industry. In sales, in life, in business, you need to be on top of things, but if you are too pushy then you will annoy people and they will not want to work with you no matter whether you produce or not. If you don’t follow up enough, you will lose deals. If you are pleasantly persistent you will retain relationships and find a great tempo to getting deals done. I came up with this phrase when I was younger and managing people and trying to teach this lesson, and many have since caught on to it.

Authority Magazine

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