Female Disruptors: Kristin Jaworski of The Fort Worth Herd On The Three Things You Need To Shake Up Your Industry

Accommodating more visitors is on our horizon. I’m always thinking about how we can reach a larger audience. If people are traveling, how can we reach more people and create more memories as a premier travel destination? We have tangible limitations, as in real estate and how long visitors stay in the city, so we’re looking at how to enhance our visitors’ experience within those limits. And that’s a big question!

As a part of our series about women who are shaking things up in their industry, I had the pleasure of interviewing Kristin Jaworski.

For nearly two decades, Kristin has led the Fort Worth Herd, the city’s herd of 17 Texas Longhorns dedicated to preserving Fort Worth’s Western heritage. Not only is she responsible for the day-to-day management of the robust program, which includes the world’s only twice-daily cattle drive in the Stockyards District, she also leads educational programs about the often-misunderstood history of the Cattle Drive Era…