Healthline.com CEO, David Kopp: “Why Doctors Need To Prescribe More Education For Their Patients”

Doctors should prescribe more education for their patients. There’s a lot of modern technology to assist in this. Consider this: you book a trip to New York. Over the next few days, you’ll get emails from your airline preparing you for the flight, such as entertainment options and discount offers for adjacent services like cars or hotels. In healthcare, if you go to your doctor and receive a diabetes diagnosis, you suddenly have the need for a lot of education on diet, glucose monitoring, insulin and exercise. Yet you may not even hear from your physician until your next routine appointment.

As a part of our series about “The Future of Healthcare”, I had the pleasure of interviewing David Kopp, CEO of Healthline Media, publisher of Healthline.com, the world’s fastest growing health information site, reaching over 250 million people monthly. David has overseen and directed the growth of the…