Homes of the Future, With Stone Douglass of GeoSolar Technologies

An Interview With Jason Hartman

Future innovations that are being researched and developed by the GST Engineering team include building systems and techniques that will add, and work against, many problems existing today including fires, hurricanes, and other climate-related issues.

As a part of our series about “Homes Of The Future”, I had the pleasure of interviewing Stone Douglass of GeoSolar Technologies.

GeoSolar Technologies is revolutionizing how we heat, cool, cook, and power homes with 100% sustainable energy sources. The company’s patent-pending system harnesses energy from the earth and sun to naturally power homes and electric vehicles without fossil fuels creating a healthier living environment while taking the home to net-zero carbon.

About GeoSolar Technologies — https://geosolarplus.com

Thank you so much for doing this with us! Before we dig in, our readers would like to get to know you a bit more. Can you tell us a bit about your “backstory”? What led you to this particular career path?

I was raised on the East Coast, but my backstory isn’t relevant to where I am now. Something that is interesting is my background is not in decarbonization, electrification, or purification of homes. My career came to be on Wallstreet where I was working towards investment banking. This exposed me to different investment opportunities through which I decided to specialize in public financing. As a result, I worked with many small companies for which my expertise made a real difference. It was rewarding to see companies that were close to bankruptcy return to healthy financial stability. This is why I specialized in this field.

An embarrassing thing is, I installed solar 12 years ago in my house without thinking twice about the greenness of it. I did it for the financial benefit that it would bring me. Now I have really realized the huge impact that our environment is suffering and we either helped to create this problem or allowed it to take place and now we’re going to try to fix it.

Can you share the most interesting story that happened to you since you began your career?

It was interesting to identify that there was a common denominator for the struggle of the companies I was working with. They didn’t have a clear definition of what their market is and how to sell the product profitably to that market. They were tackling it based on their expertise of the product without analyzing the receptiveness of the market.

Are you able to identify a “tipping point” in your career when you started to see success? Did you start doing anything different? Are there takeaways or lessons that others can learn from that?

I was brought in to assist Piper Aircraft Company based in Florida. I was hired to refinance and reorganize the company. By seeing how I successfully helped an existing company turn around and become valuable for the shareholders it became clear to me that this was my future. I saw how much value it brought to investors and shareholders to have proper financial implementations. I began working as a freelancer for other companies in the same capacity and thus, financial restructuring or workout became my specialty.

None of us are able to achieve success without some help along the way. Is there a particular person to whom you are grateful who helped get you to where you are? Can you share a story about that?

I didn’t have a mentor, it was more DIY, I’ve fixed a lot of different companies and no two have been in the same business. It’s always been about the business as the business and not what business they are in.

Do you have a book, podcast, or talk that’s had a deep impact on your thinking? Can you share a story with us? Can you explain why it was so resonant with you?

Electrify Everything by Saul Griffith — major multi-trillion dollar transition from carbon-fueled to clean energy. It was a transformative book in the way of thinking about the energy transition.

Can you please give us your favorite “Life Lesson Quote”? Can you share how that was relevant to you in your life?

“Always plan for the worst to achieve the best”. I believe this is the case in business as well, look at the worst thing that can happen first because it doesn’t get any worst than that and there will always be a place to fall back to.

Ok super. Let’s now shift to the main part of our discussion. We’d love to hear about some of the new trends and techniques that are being used to improve the homes of the future.

In 2020 I was introduced to a company in Colorado called GeoSolar Technologies (GST) created by a group of very-well regarded climate scientists to develop scalable solutions for dealing with rising global temperatures and other climate-related problems. The company had developed over a number of years a breakthrough product for taking homes (new-build and existing) from being powered by carbon-dependent sources to becoming 0 carbon 100% clean electric energy powered. I realized that my financial expertise was crucial and became CEO and Chairman of the board. This is not a trend but a revolution in itself and will change the world as we currently know it.

Can you share with us a few of the methods that are being used to make homes more sustainable and energy efficient?

The system that engineers had developed for GST was a total breakthrough in powering homes of the future, able to make an existing home that was based on Carbon and increase the value of the home by transitioning into 100% solar electric. They did this by creating a tightened home interior with advanced insulation and air ceiling, special thermal windows, rooftops solar or electric, and electric heat pumps for all heating and cooling. In doing so, GST is able to create not only an energy-efficient home but one much healthier for its residents.

There is a lot of talk about “Smart Homes”. Can you tell our readers a bit about what that is, what that looks like, and how that might help people? And what your “SmartGreen” Home Is?

There are over 75 million existing homes in the US that continue to rely on fossil fuels for their operations. While this has been acceptable for the last 100 + years, due to the climate crisis and the trend toward healthier living, it is no longer an acceptable way to build our homes. It is too damaging to the environment and unhealthy for the people living in these homes. While everyone understands that the electric vehicle (PV) market is an extremely important part of the electric revolution, very few people have understood that the conversion of existing homes is a large and perhaps a more important part of the process of achieving zero carbon by 2035.

Just as an electric vehicle is far superior to a gasoline-powered vehicle in every way — the electric home is far superior to fossil fuel-powered homes. It’s cheaper to operate, quiet, and more comfortable, the air quality is clearly better and it eliminates a significant amount of emissions that cause global temperature increases — everyone wins-except the utilities and oil companies.

Aside from Smart Homes, can you talk about other interesting tech innovations that are being incorporated into homes today?

SmartGreen home allows the homeowner to experience healthier carbon-free living, zero or no utility bills, and a significantly healthier living environment for the family that includes the 24/7 circulation of fresh air that is continuously filtered and adjusted for CO2/oxygen ratios. By making these additions to the home it has been proven that the inhabitants achieved better health, mental cognition, sleep, and overall better lifestyle and performance.

How about other innovations? Are there new trends to address changes in the climate, fires, floods, and hurricanes?

Future innovations that are being researched and developed by the GST Engineering team include building systems and techniques that will add, and work against, many problems existing today including fires, hurricanes, and other climate-related issues.

For someone looking to invest in the smart green industry, are there exciting growth opportunities that you think people should look at more carefully?

We believe GST represents an extremely interesting investment opportunity for someone that is looking to help with the climate crisis and be involved in a company that can be extremely rewarding for its shareholders. ​​The first thing anyone that is looking at Geosolar Technologies as an investment should understand is that the world is in the very early stages of what many think is the most important transition in human history- the switch from a fossil fuel driven economy to a clean all-electric future — often referred as The Electric Revolution.

As a part of this transition, there is a major switch from carbon based to a clean electric living-in both existing and new homes. This has created an extremely attractive opportunity for any company engaged in the battle against the climate crisis. And particularly for a company that has a carbon reduction product.

Is there anything that home builders can do to further help address these problems?

Yes, only about 1% of the homes being built in the US are being built as zero carbon or electric. The home builders have been slow to adopt these new modern energy systems because they have no motivation to change until the consumer demands they do so. That is about to change. The actual fact is that new homes built with clean electric energy systems are equal to or less expensive than fossil-powered homes and less expensive to operate, more valuable on resale, and healthier for both the environment and the people living in the homes.

You are a person of great influence. If you could inspire a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. :-)

I believe I already am and I encourage people to join this movement along with the entire team of GST who is completely dedicated to making a substantial difference on climate and creating a healthier, cleaner future for the planet.

How can our readers follow you online?

Website: https://www.geosolarplus.org/

Instagram: https://www.instagram.com/geosolarplus/

This was very inspiring. Thank you so much for joining us!