Authority Magazine
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Authority Magazine

How Arlana Brooks of Arlana’s Gourmet Cookies Tackles The Extreme Work Life Balance Of Being A Woman Business Leader During Covid-19

“Obstacles are stepping stones.” My life has been full obstacles that have helped me get to the next step. Each obstacle present an opportunity, or a pivot, which sometimes present themselves in disguise. Obstacles drive me to figure out a solution, and this solution always takes me to the next step.

  • Full-Time Job: I am organizing my schedule so that I can work from home a few hours a day to make sure my daughter is engaged during class time. When my workday ends, work stays at work. It is important for me to establish boundaries.
  • Arlana’s Gourmet Cookies: Having a great co-packer and baker relieves me from baking. I am able to email requests. Once baked, I can pick up the cookies or call my delivery service. The individually-packaged cookies are returned my office where we package them in gift boxes and send them out for shipment. I also recently hired a dynamic public relations firm, Anika PR, which was been tremendous help!
  1. Remind yourself that though this pandemic feel endless, this too will someday be in the past.
  2. This crisis has brought out the good in many people. It reminders us that a lot of people have great unselfish hearts. My daughter and I have at time’s fill a backpack with essentials, goodies and, of course, Arlana’s Gourmet Cookies to give to the homeless. Small practices of care go a long way. Try it for yourself.
  3. This is an awaking for the world not of the inconsistencies of a global pandemic, but also racism. Those that never understood the challenges of being Black now do.
  4. Take this time to make yourself a better person. Learn a skill. Read a book on racism. Take an online class.

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Candice Georgiadis

Candice Georgiadis is an active mother of three as well as a designer, founder, social media expert, and philanthropist.