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How Jen Grant of Appify Tackles The Extreme Work Life Balance Of Being A Woman Business Leader During Covid-19

We all appreciate nature a LOT more. Have you noticed all those people biking and hiking and being out in nature? When all the craziness of school, events, work, socialization was put on hold, we all remembered how lovely it is to just be outside. I deeply hope that this renewed love of the outdoors will continue on in everyone’s lives even as we get back to work and back to normal.

  • Working from home is the new normal. The commuting we were doing put an enormous strain on our mental health as well as the environment. With the flexibility of working from anywhere, it is much easier to prioritize a work-life balance that works for both your career and your family. Because we’re working from home, I get to see my husband and my kids much more than before. I think many people are experiencing this too and enjoying it. Companies will have a hard time rolling back the option of working from home because people will now expect it.
  • We all appreciate nature a LOT more. Have you noticed all those people biking and hiking and being out in nature? When all the craziness of school, events, work, socialization was put on hold, we all remembered how lovely it is to just be outside. I deeply hope that this renewed love of the outdoors will continue on in everyone’s lives even as we get back to work and back to normal.
  • We saw that we CAN help the planet. The most spectacular results were in India where the smog of pollution lifted as factories were shut down and everyone stayed home and stopped commuting. The pictures coming out were amazing. Blue skies, views of the Himalayas, the sound of birds. Appify’s engineering team is in Bangalore and they shared how they were hearing birds chirping because there was no longer any sound of traffic to compete with. We cannot give up on saving the environment and here is an example of how fast nature can recover if we do the right thing.
  • It will eventually be over. If you do any reading of the 1918 pandemic, it has followed a similar path as this one. Masks, social distancing, different communities operating with different levels of safety — you can find parallels to everything we’re going through now. And just like that pandemic eventually was over, so will this one be. It’s just a matter of time, vaccines and good governance to deliver these solutions to us safely.

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