“How to Become the Center of Influence Through Smart Podcasting” with Jen Spencer of the SmartBug on Tap Podcast

Tracy Hazzard
Authority Magazine
Published in
8 min readOct 2, 2019

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Jen Spencer of the SmartBug on Tap Podcast

If you build trust and authority among your network, you’ll be more likely to hear “yes” when you send an invitation — and you might even start fielding inbound requests!

As part of my series of interviews about “How to Become the Center of Influence Through Podcasting”, I had the pleasure of interviewing Jen Spencer, VP of Sales & Marketing, SmartBug Media™. Jen Spencer is the Vice President of Sales and Marketing for SmartBug Media™, a globally recognized Intelligent Inbound™ marketing agency of experts in digital strategy, design, PR, and marketing automation. Jen is also the host of SmartBug on Tap, a weekly podcast delivering tactical advice on demand generation and digital strategy. Over her career, Jen has built several demand generation and sales enablement programs from the ground up and has experience working within tech startups, publicly traded companies, mid-market organizations, and the not-for-profit space.

Thank you so much for doing this with us! Can you tell us the “backstory” about why or how you got started as a podcaster?

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Tracy Hazzard
Authority Magazine

Podcasting Expert Strategist; Host of 7 top podcasts: The Binge Factor; New Trust Economy; Feed Your Brand; Product Launch Hazzards; WTFFF?! Podetize Co-Founder