James Gould Of SoapStandle: 5 Things I Wish Someone Told Me Before I Became a Founder

Enjoy each day and surround yourself with good people. Don’t count on ‘the best’ from them, but don’t expect the worst either. Everyone’s trying to get by/do well — if you put a little thought into what will help them be successful, it will come back to you (and your company) three-fold. And whatever the equivalent is for you of a small Baskin-Robbins chocolate milkshake with vanilla ice cream.

As part of our interview series called “5 Things I Wish Someone Told Me Before I Became A Founder”, I had the pleasure of interviewing James Gould.

James “Jimmy” Gould spent 30 years in the investment business, transacting billions of dollars of bonds with large institutions. Now, as the founder of SoapStandle, he’s developed and patented a product that is bringing the focus back to bar soap, promoting its benefits on health and the environment.

Launched in 2018, SoapStandle is a handy and eco-friendly tool that sinks its “teeth” into bar soap, creating a platform that keeps the soap elevated…