Jason Pampell of HireInfluence: The Future Of Marketing & Other Lessons for Marketers
The future of marketing is definitely centered around authenticity. People want more transparency and connection and less sales pitches.
As part of my Marketing Strategy Series, I’m talking with fellow marketing pros at the top of their game to give entrepreneurs and marketers an inside look at proven strategies you might also be able to leverage to grow your business or career. Today I had the pleasure of talking with Jason Pampell.
Jason Pampell founded HireInfluence in 2011 and is an influencer marketing pioneer. Jason and his team of 25+ craft full-service influencer strategies for the most prestigious brands in the world such as Hasbro, Southwest Airlines, Microsoft, MTV, Target, and many more.
Thank you so much for doing this with us! Before we dig in, our readers would love to learn a bit more about you. Can you tell us a story about what brought you to this specific career path?
Thank you for having me! And of course, the turning point in my career was when I attended a media convention in 2010. While I was there, I had the pleasure of meeting Joe Fernandez, who at the time was the CEO of Klout, a company that measured people’s…
