Authority Magazine
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Authority Magazine

“Keep your eyes open for new emerging markets. Nobody ever told you that your photo caption should always be in English.” with Nadzrul Hanif and Candice Georgiadis

This isn’t unique to Instagram but it’s an important one nevertheless. As a marketer you shouldn’t always target the United States or your own country. Think about MENA (Middle East and North Africa) region where the users speak Arabic, Farsi and Hebrew. These are new emerging markets and where you could potentially land yourself in a world where there’s little to none competitors for your products. Instagram supports 33 languages. Nobody ever told you that your photo caption should always be in English.

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Candice Georgiadis

Candice Georgiadis is an active mother of three as well as a designer, founder, social media expert, and philanthropist.