Ken Willner Of TextNow On How To Effectively Leverage Data To Take Your Company To The Next Level

An Interview With Ben Ari

Plan and prepare — setting a clear roadmap is a critical part of the project. It makes you ask tough questions, and say “no” a lot. By getting clear on your objectives and goals, you can focus the work on the most important elements that will truly move the needle.

As part of our series about “How To Effectively Leverage Data To Take Your Company To The Next Level”, I had the pleasure of interviewing Ken Willner.

Ken Willner is a progressive, growth-oriented, marketing and business leader with a bias toward action. Deep experience in brand and content marketing, strategic partnerships, digital media and ad tech, Ken was led major marketing and business building initiatives for much of his career and held senior leadership roles at an F150 company, national advertising agencies, and emerging media tech organizations. This breadth of experience has enabled Ken to bring a comprehensive, 360-degree view of the modern marketing + media landscape to address any business challenge.