Inventor Lisa Ascolese: Most people in business will say no to everything unless you ask why or why not; Make sure to challenge the “no”

Never take no for an answer. Most people in business will say no to everything unless you ask why or why not. 80% of the time when you challenge the “no” you will be guaranteed to walk away with a “yes!”

For my series on strong female leaders, I had the pleasure of interviewing Lisa Ascolese. Lisa, famously known as “The Inventress” is a mentor, entrepreneur, keynote speaker, inventor, independent product agent and consultant. For more than 25 years, The Inventress has successfully invented, marketed and launched products on QVC, HSN, EVINE Live and ShopNBC and continues to bring products to national department stores daily. She is the CEO and founder of Inventing A-to-Z, a product development company used to assist others who have the desire to create and develop their own product(s) from concept to fruition. She is also the founder of The Association of Women Inventors and Entrepreneurs, a non-profit organization geared towards bridging the gap between ambition and success. You may have seen her on major networks such as Bravo TV or ABC, heard her on Sirius XM or read about her in…