Meet The Disruptors: Ori Ben Ner Of SupPlant On The Three Things You Need To Shake Up Your Industry

Different is better than better — This is advice I got from one of our investors (and one of the most inspiring people I have met), Jeff Swartz, the former CEO and owner of Timberland.

Ori Ben Ner is the CEO of SupPlant, an AgTech world leader in the field of autonomous irrigation systems and precision farming services. Prior he served as the CMO for SupPlant and has a demonstrated history in the AgTech industry. Mr. Ben Ner holds a Master's Degree from the Interdisciplinary Center (IDC) Herzilya in Public Administration and previously served in the Israeli Defense Forces as a first sergeant in the Recon’ unit of the Combat Engineering corps.

Thank you so much for doing this with us! Before we dig in, our readers would like to get to know you a bit more. Can you tell us a bit about your “backstory”? What led you to this particular career path?

SupPlant was founded in 2015. For the first 3 years, we worked on developing our technology, and in 2018 we commercialized it. The idea of SupPlant was created long before: Avner Ben Ner, my Grandfather, was born and raised to be a farmer in a small village in the…