Peggy Studer Of relevanC On The Future Of Retail Over The Next Few Years

An Interview With Ben Ari

Online marketplaces with thousands of sellers have the potential to provide the customer with almost unlimited choices. A wide choice of products and offers is great — if the customer can find the products. Enabling relevant alternative products to surface, benefits the long tail of marketplace sellers and enhances the customer experience.

As a part of our series about the future of retail, I had the pleasure of interviewing Peggy Studer.

Peggy Studer is relevanC’s CMO. Peggy joined relevanC in September 2022 and now oversees creating value differentiation, brand awareness and sustainability in the organization’s marketing strategy.

Prior to relevanC, Peggy spent a total of 10 years at CWT, a B2B global travel technology and services leader, of which 5 creating and establishing the RoomIt brand and differentiated value proposition as its global Vice President of marketing for the CWT group. Before CWT, Peggy spent 8 years within the Expedia group in various marketing roles and…