Authority Magazine
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Authority Magazine

Peter Karpas of Starsona: “5 Ideas That Influencers Can Use To Monetize Their Brand”

Let fans support you. I’m constantly amazed at how surprised many influencers are when their fans thank them for selling interactions. Some influencers think they have to interact with all their fans for free — they feel uncomfortable charging. This isn’t actually how fans think. We’ve consistently found that fans: 1) want to support the creators they’re a fan of but don’t really have great ways to do it, and 2) understand that influencers are busy, and that paying is “necessary friction” — without it, the influencer would be overwhelmed by all the requests they get for their time.

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Candice Georgiadis

Candice Georgiadis is an active mother of three as well as a designer, founder, social media expert, and philanthropist.