PR Pros: Austin Rotter On The 5 Things You Need To Create A Highly Successful Career As A Public Relations Pro

Internal communications — internal communications have quickly become a major area of focus in PR. Employees can be a company’s biggest cheerleaders and fans or its toughest critics. Keep them happy, informed, and motivated is vital to the success of a brand and company. Developing ongoing programs to keep staff engaged and informed, whilst understanding their needs and concerns, is a challenge for companies and one which internal communications professionals are now playing a crucial role in assisting with.

Have you seen the show Flack? Ever think of pursuing a real-life career in PR? What does it take to succeed in PR? What are the different forms of Public Relations? Do you have to have a college degree in PR? How can you create a highly lucrative career in PR? In this interview series, called “5 Things You Need To Create A Highly Successful Career As A Public Relations Pro” we are talking to successful publicists and…