PR Pros: Newswire’s Charlie Terenzio On The 5 Things You Need To Create A Highly Successful Career As A Public Relations Pro

… Be authentic — Whether it’s identifying clients to work with, stories to tell, or relationships you build, authenticity is a key trait of any quality PR pro. If you’re not authentic, people, especially in media, will sniff it out and you will lose credibility.

Have you seen the show Flack? Ever think of pursuing a real-life career in PR? What does it take to succeed in PR? What are the different forms of Public Relations? Do you have to have a college degree in PR? How can you create a highly lucrative career in PR? In this interview series, called “5 Things You Need To Create A Highly Successful Career As A Public Relations Pro” we are talking to successful publicists and Public Relations pros, who can share stories and insights from their experiences.

As a part of this series I had the distinct pleasure of interviewing Charlie Terenzio. Charlie Terenzio has over 15 years of experience in the PR and communications field. Charlie currently oversees Media & Marketing Communications for Newswire where he works alongside clients to plan…