PR Pros: Robert Simpson Of PR Associates On The 5 Things You Need To Create A Highly Successful Career As A Public Relations Pro

Strategic thinking — I can’t express this enough. If you want a long career in public relations you need to keep current, do your research, and be a strategic thinker. If you have excellent strategic thinking skills, they will come from a place of passion, vision and knowing you client’s subject matter like the back of our hand.This will go a long way in helping build your career. You not only leave a good impression, you get a reputation for working outside the box, and if you are going to last in these careers, that’s where you need to learn to work.

Have you seen the show Flack? Ever think of pursuing a real-life career in PR? What does it take to succeed in PR? What are the different forms of Public Relations? Do you have to have a college degree in PR? How can you create a highly lucrative career in PR? In this interview series, called “5 Things You Need To Create A Highly Successful Career As A Public Relations Pro” we are talking to successful publicists and Public Relations pros, who can share stories and insights from their experiences. As a part of this series, I had the distinct pleasure of interviewing Robert Simpson, CEO PR Associates. Robert has twenty-five years of public relations experience with the contacts to get things done. He is a a master storyteller recreational fiction writer, strategic communicator, thought leader, and is motivated by conversations that get people noticed, broad smiles, and cold mojitos on sunny beaches.

Thank you so much for your time! I know that you are a very busy person. Can you tell us a story about what brought you to this specific career path?

I started my career as a teacher then journalist and after starting and selling several companies, I founded a public relations firm.