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Rachel Van Nortwick Of Vinylly: 5 Things I Wish Someone Told Me Before I Became A Founder

There will be a lot of doors that shut on you so hang onto the good and know that you will work through it.

  1. Reach out to people and partners — Even when it seems like an opportunity might cost too much, you never know until you try. When you start a dialogue with someone and are open to brainstorming or being flexible, you would be surprised with the kind of opportunities that will open up. Don’t be self-limiting. Plus, networking leads to other opportunities as well — consider yourself in the ring.
  2. Have realistic expectations — Don’t expect success overnight. It’s a grind and it can take years for startups to develop a product, period. On top of that, it can take a lot of time to develop traction in the market — all products are different as to how long it can take. Aim for progress not perfection.
  3. Don’t let one bad day consume you — Instead of dwelling in the negative, turn it into a learning opportunity. What is it that bothered you the most about that experience? Can you change it? If so, put a plan in place. However, don’t waste time worrying about the things that you cannot change.
  4. Be yourself — When you are having conversations with investors, media or friends, just be yourself. Be passionate. Geek out about your idea. Wear your “why” out on your sleeve and don’t try to fit into a mold. People invest in you, whether it is with time or money, because they can see how passionate you are about the concept and that is what makes your idea attractive. When I am in meetings with VCs, I will wear a band t-shirt because that is who I am. No one wants to invest in a robot, so be you.



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