Shiv Gupta Of Incrementors On How To Use TikTok To Grow Your Business

An Interview With Ben Ari

Stay savvy with trends: capitalize on them and find creative ways to tie your products and services into them.

TikTok is currently the fastest-growing social network. If your target audience includes Gen-Z (born from 1997–2012) TikTok is the place to do it. But for those who are used to the interface of LinkedIn, Facebook, Twitter, or Instagram, TikTok seems to require a steep luring curve for some. What do you need to know to use TikTok to grow your business or engage with your customers? In this interview series, we are talking to business leaders, social media managers, marketing managers, and influencers about “5 things you need to know to leverage TikTok to grow your business.” As a part of this series, we had the pleasure of interviewing Shiv Gupta.

Shiv Gupta started his journey in the digital marketing world at the age of 17. He grabbed deep knowledge of the industry and earned multiple awards. Incrementors was founded by him to provide the best marketing solution to struggling businesses with a goal to help them achieve higher sales and conversions. Incrementors don’t give fluff or “high-level” advice. They just give insanely actionable plan that works.