Social Impact Heroes Helping Our Planet: Why & How Anthony Wall Of Noēsis Is Helping To Change Our World

An Interview With Martita Mestey

Martita Mestey
Authority Magazine
11 min readDec 8, 2022


Be the future person that you envision. The message to others is obvious. If you can do it, everybody can do it.

As part of my series about “individuals and organizations making an important social impact”, I had the pleasure of interviewing Anthony Wall.

Anthony Wall is the founder of Noēsis (p. no-EE-sis), a growing network of worldwide education, to unite all countries on Earth in arresting and reversing human degradation. Modern humanity is locked into perpetual conflict, placed there by now-understood relics of human evolution. Tony brings a compelling and passionate message to any discussion.

Thank you so much for doing this with us! Before we dig in, our readers would like to get to know you a bit. Can you tell us a bit about how you grew up?

Yes, thank you. My name is Anthony A. Wall, Jr. Call me Tony! I’m the Founder and President of Noēsis, a humanitarian 501c3 non-profit with a global mission–to unite all humans on Earth under the banner of species’ self-preservation, to expose the immensity of evolutionary influence on modern human behavior, to free humanity from its current prison of perpetual conflict.

I was born and raised in Lafayette Hill, Pa., the western suburbs of Philadelphia, where I was the third of nine children. I had the most fortunate upbringing. My friends and I were explorers. We built forts, we slept under the stars, we created lasting memories, and we grew into young men together. I had loving parents and relatives. We didn’t have much money, but we were never without. Our parents worked hard to assure that.

I attended William Penn Charter School, in Philadelphia. “PC” is the oldest Quaker school in the world, chartered in 1689 AD. It was a great privilege to receive a quality education like that. It would only get better after that.

I attended Lake Forest College in Chicago. It was there that I followed a natural attraction to Literature and Philosophy. I was immediately drawn to observing human behavior, rather than judging it. That natural inclination matured into what is now Noēsis.

You are currently leading a social impact organization that is making a difference for our planet. Can you tell us a bit about what you and your organization are trying to change in our world today?

Our mission has never been attempted before. The depth of evolutionary data available to an increasingly helpless modern humanity will allow humans to know who we are for the first time. It was only 200 years ago that humans deduced that we evolved on Planet Earth. It means that every human culture that existed prior to 200 years ago had no point of reference to define itself. We never knew that all human beings on Planet Earth share a common origin — the African Congo Basin. We also never knew that the wars we fought pitted humans against our clinical brothers and sisters. We never knew that perpetual conflict among human beings is unnatural. Without this knowledge, the historical behaviors of paranoia that we displayed were the only arrival place for us. The evolutionary data we now have demands that the human race forgives itself for all past transgressions that occurred in a vacuum of knowledge.

But that’s just one of several concerns that humans must confront and defeat, or we risk being swallowed whole by the unresolved, primitive compulsions inside of us that were forged over the course of 250,000 years of human migration. The primitive compulsions that once kept evolving humans alive have reinvented in the modern day. No one told the baser areas of the human brain that our ancient predators no longer exist. These powerful impulses activate instantaneously. They crowd out the thinking mind. They place humans into ceaseless and mindless conflict, where we remain. Humans are creatures meant by nature to assist one another. We cannot survive the unnatural behavior that has us swimming upstream against our deepest longings for collaborative and affiliative behavior. These longings are sown into human DNA. They were first discouraged, and largely replaced during an evolutionary crossover event that is now viewable. Behaviors of self-interest intruded upon the human experience when migratory humans became stationary humans, around 10–15,000 years ago.

Can you tell us the backstory about what inspired you to originally feel passionate about this cause?

In short, I observed a helpless and blameless humanity slowly destroying itself! As a species, we describe ourselves as deeply flawed. That arrival point is the only one available to a species that never had the opportunity or the data to understand itself the way that we can now. Noēsis is happy to wait for whatever nature has in store for the human race, but we will not stand by for one more minute as a degrading humanity commits itself to a reality from which it cannot return! If humans were to achieve the tragedy of commitment, we would not know it for decades. Noēsis is not here to sensationalize the likely arrival point of human folly. Quite the opposite! We’re here to direct humanity away from commitment to extinction. We bring no value by discussing extinction. We are here to prevent what need not happen.

Many of us have ideas, dreams, and passions, but never manifest them. They don’t get up and just do it. But you did. Was there an “Aha Moment” that made you decide that you were actually going to step up and do it? What was that final trigger?

I have always been drawn to observation in favor of judgment. I long ago began to record these observations as they occurred to me. These observations also tended to be macro-observations. It occurred to me that large groups of human beings act in an extremely precise fashion, whereas the actions of any individual human are not predictable in any way. It then occurred to me that precision of any kind is a mathematical consideration. Mechanisms are things that can be reproduced over and over with predictable outcomes. I was therefore observing socio-mathematical constants. From there, I set out to find the event in human history that ignited the constant formula for human failure.

The timing was perfect. The information I needed to answer my question is now available to all human beings. Specifically, the evolutionary timeline of our species, once a matter of conjecture only decades ago, is now able to be viewed with crystal clarity, and I would say not one moment too soon. A sentient species that now needs to evolve to sustainability is still chained heavily to its evolutionary past. With what we are able to now know, the evolutionary triggers for all modern human behavior are knowable.

Many people don’t know the steps to take to start a new organization. What are some of the things or steps you took to get your project started?

The creation of a non-profit carries with it legal, accounting and compliance requirements that are complex and costly. For that reason, only the most passionate and purposeful of founders (assuming that the urgency of mission is there) should proceed.

Starting this non-profit was not something I took lightly, nor do I consider it a casual undertaking. Rather, it’s nothing less than a life decision. Think it through! Do your research. Prepare to work hard. Prepare to answer to your board members. If you value them and enable them, what they give back is far greater.

Matters of compliance come first and foremost. Consider the following:

  • Registration and Compliance protocol is exhausting for a good reason. The nonprofit realm might be abused otherwise.
  • Great legal council is highly recommended.
  • A true leader is kind first and strong second. Human beings crave appreciation.
  • Human beings are neither cruel nor violent. We protect our broken hearts.

Can you share the most interesting story that happened to you since you began leading your company or organization?

Not surprisingly, humans all over the world are starved for truth. The truth that we so desperately need will never again be available to us. When we introduced Noēsis to the world the attraction was both immediate and explosive. Viewers see an island of pure truth in an ocean of increasing misinformation. Specifically, our mission will allow the human species to understand itself in great detail for the first time, by way of the examination of our evolutionary timeline. Every action that humans take in the modern day has its roots in a long-gone reality. We can now explain our ruinous modern-day behaviors, and by that reality, we can deduce the uselessness of these behaviors in the modern day. Only a being that understands itself in great detail, as we now can, can plot its next point of arrival. Human beings will not stumble into sustainability. Rather, we will and must think our way into sustainability, and that process must unfold over the slow march of time, through the conduit of education.

It has been said, that sometimes our mistakes can be our greatest teachers. Do you have a story about a humorous mistake that you made when you were first starting and the lesson you learned from that?

I never knew that the compliance issues would be so vast. I never knew that the staggering organizational effort that’s gone into preparation was necessary, and I never knew that the opportunities that would come from it would be so many.

There was a time, about five years ago, that I actually thought I would simply step up to a microphone, convey these ideas, and that this alone would attract the attention I sought. Five years later, I now understand how ridiculously naive that was. The body of work that now exists required five years to properly format and present to a world that now needs straight answers, and no longer enjoys the luxury of theory in attaining sustainability.

None of us can be successful without some help along the way. Did you have mentors or cheerleaders who helped you to succeed? Can you tell us a story about their influence?

I teach my children to seek the origin of all things. This forensic default crowds out the tendency to blame or to judge. Only by steely observation can we truly define our environments.

My team of board members plays a central role in transporting Noēsis to where it needs to be. I sought and I found remarkable individuals who believed in the vision and mission of Noēsis and who then got busy supporting its construction. I am beyond grateful to have such a wonderful group of people alongside me at all times.

We will all do well to give credit to everyone who assisted us in any way during our journey. Success has many influences. Arrogance is a lonely island.

Are there three things the community, society, or politicians can do to help you address the root of the problem you are trying to solve?

Human beings must summon the courage to view and absorb the immensity of our present reality. Only the absorption of painful information will allow us to problem-solve for human sustainability. Here are three things that must be done:

  • We must quantify and arrest the immensity of evolutionary influence upon modern behavior.
  • We cannot request that anyone’s cherished beliefs be altered or surrendered.
  • We must recognize and unite under a common enemy, the now-viewable mortality of the human species.

How would you articulate how a business can become more profitable by being more sustainable and more environmentally conscious? Can you share a story or example?

The process that is requested by this question must unfold over the course of time. For example, any founder must be ready to concede to material fact, and to alter his or her position accordingly. Stubborn behavior is a dealbreaker for human sustainability issues. Indeed, stubborn behavior has its roots in human evolution.

In fact, all of the evolutionary hallucinations under which all humans labor in the modern day, must be identified and expelled. If we remain chained to our evolutionary past, we will never find our future.

What are your “5 things I wish someone told me when I first started” and why? Please share a story or example for each.

1. Your ideas already have merit. Now, are you prepared to put in the work?

It required five full years to prepare this group for its successful emergence. The workload was immense. Be prepared to work hard or do not engage.

2. Start with and maintain a high standard of quality.

Human beings need straight answers in issues of sustainability. All humans feel a sense of freefall, a lack of control. This project is therefore fact-based. We adhere only to that which we can show to be true, or that which stands to reason on its worst day.

3. Bold thinking is extinguished first and congratulated later.


  • Trust your conclusions: know your business.
  • Be ready to defend your conclusions.
  • Remain calm in the face of mindless attack: insult is the choice of an indefensible position.

4. The developing powers of human reason beckon us now to REASON!

  • Humans must first quantify their evolutionary prison to escape it.
  • Everything has an explanation. Let’s find it! Let’s know what is now knowable, or risk it all by inaction.

5. Be the future person that you envision. The message to others is obvious. If you can do it, everybody can do it.

  • Forgive yourself when you falter.
  • By extension, a self-loathing human species must forgive itself for what was never knowable.

If you could tell other young people one thing about why they should consider making a positive impact on our environment or society, like you, what would you tell them?

Human beings must understand themselves in detail, or we will perish by our inaction. Young people know that they were raised to respect the world and those in it. They then encounter a meat grinder of perpetual conflict. I encourage them to follow their instincts. What feels wrong is in fact wrong. Perpetual conflict is not survivable.

Can you please give us your favorite “Life Lesson Quote”? Can you share how that was relevant to you in your life?

“The human race is not built for defeat” — Ernest Hemingway

“The human mind fights enemies that no longer exist” — Anthony Wall

I have no business comparing myself to Mr. Hemingway. But Mr. Hemingway labored in a vacuum of knowledge. His quotation laments the tragedy of perpetual conflict. Mr. Hemingway did not know what humans are now capable of knowing, that perpetual conflict among humans is neither natural nor survivable. The human race has never been defeated. Rather, the human race suffers from collective emotional trauma associated with a known disconnection from its deepest longings. We are in fact devolving, as strictly defined by a viewable crossover event. It saw the imposition of behaviors that run counter to our natural need to assist, and to be assisted, to help what is helpless.

Is there a person in the world, or in the US with whom you would like to have a private breakfast or lunch with, and why? He or she might just see this, especially if we tag them. :-)

Warren Buffett is someone that I would like to have a private breakfast or lunch with. Most admirers of Mr. Buffett wish to better understand his investment methodology. My interest in Mr. Buffett is due to what is lesser known but inarguably true.

Mr. Buffett is among the greatest humanitarian minds on Earth. He understands that capitalism in its most successful form cannot diminish another human being, for the most basic of reasons. Human beings are in fact LIKE and EQUAL. No other interpretation will ever survive. No rationalization of any kind that promotes greater and lesser human beings will be further considered, let alone survive.

How can our readers follow you online?

Follow Noesis on Facebook and LinkedIn. Be sure to visit the Noēsis website, at noē, where you will find multiple educational videos to explain the concept of The Human Injury, the point where evolving human beings crossed over from collaborative to acquisitive behavior. That crossover event would go on to disassemble and destroy every stationary culture on Earth. Those models are again at the center of all human interaction. We will abandon them, or we will be swallowed whole once again by the data we did not access, and that we will not cheat.

This was very meaningful, thank you so much. We wish you only continued success on your great work!