Up and Coming Fashion Designer Ruben Barraza: 5 Things You Need To Succeed in the Fashion Industry

Never give up and to keep on trying things that you have not seen, the next step would be to manage your time correctly if you do not have any orders.

As part of my interview series, I had the pleasure of interviewing Ruben Barraza. Ruben is a shoe designer and stylist coming from San Diego, California. Moving to San Francisco for college, he worked in retail at Guess and Urban Outfitters, before starting his own brand, Majorwavez. Barraza has always been passionate about trends and fashion, as well as shoes. When he started to work at Urban Outfitters, he was painting on his shoes and realized that it was drawing people’s attention as they were asking him where to find the same ones. Barraza started making customs, and one day, he had someone reach out to him by the name of ​Salehe Bembury​ which was, at the time, the main designer for ​Kanye West​, boots and told him he had a project for him. He then started working for big names in the music and entertainment industry, such as A$AP Rocky, Playboi Carti, Ian Connor, Kylie Jenner, to name a few… Barraza has also collaborated with big brands, such as Nesquik, who was his first collaboration.