Women Leaders Of Real Estate: Alisha Melvin, Esq. of MR2G Commercial Real Estate On The 5 Things You Need To Succeed In The Real Estate Industry
Learn probate basics. Even if you’re not an attorney, knowing how death affects titles can make or break your deal.
Think like a risk manager. Document everything. It’s not personal, it’s professional.
Tech is great, but empathy sells. No AI will replace human connection.
Protect your brand. Trademark it, systemize it, and make sure it reflects you.
Don’t just sell homes, help build legacy. That’s where loyalty and referrals come from.
As a part of my series about strong women leaders of the Real Estate industry, I had the pleasure of interviewing Alisha Melvin. Alisha Melvin, Esq. is a real estate attorney, broker, and founder of a multi-state boutique law firm and real estate enterprise specializing in probate, real property, estate litigation, and legacy planning. She leads both residential and commercial brokerage brands, including MR2G Commercial, and teaches legal compliance and ethics to real estate professionals. Known for her faith-forward, tech-savvy approach, Alisha empowers high-capacity professionals to protect legacy through law, real estate, and AI-powered systems.
Thank you so much for doing this with us! Can you tell us the “backstory” about what brought you to the Real Estate industry?
My journey into real estate wasn’t exactly conventional. I didn’t wake up one day and say, “I want to sell houses.” It started with survival. I was a teen mom with a GED, determined to flip my story. I worked my way through college and law school while raising my son, and what I noticed time and again whether in courtrooms or closing tables was how deeply real estate impacts people’s lives. Especially when legacy, death, or legal disputes are involved. That’s when I knew I was called not just to law, but to real property and legacy protection.
Can you share with our readers the most interesting or amusing story that occurred to you in your career so far? Can you share the lesson or take away you took out of that story?
I once took on a probate case where the heirs had no idea someone had fraudulently transferred over a million dollars in property out of the estate. It turned into a media storm and eventually led to arrests. That case reminded me why we do the deep digging. Paper trails matter. Chain-of-title tells a story and if you know how to read it, you can save families from financial disaster.
Are you working on any exciting new projects now? How do you think that will help people?
Yes, I’m rolling out the AMELIA Blueprint, a framework for real estate and legal professionals to integrate AI into their practice without losing the personal touch. It’s designed to help professionals stay efficient, organized, and aligned with their purpose. I’m also expanding my estate liquidation services to help families, especially seniors, manage cleanouts and property transitions with dignity.
What do you think makes your company stand out? Can you share a story?
What sets us apart is how full-service and personal we are. We don’t just list your property — we might help you clean it out, handle the legal disputes, get the title cleared, and appear in court if needed. I had one client tell me, “You were the only one who could talk to the judge and the junk hauler and get both to show up.” That’s the level of service we provide.
None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?
My mom, hands down. She worked in a men’s prison in New Jersey, raised four kids alone, and still made time for music, Broadway, and dreaming big. Her voice is the soundtrack of my grit and grace.
Ok. Thank you for all that. Let’s now jump to the main core of our interview. The Real Estate industry, like the Veterinarian, Nursing and Public Relations fields, is a women dominated industry. Yet despite this, less than 20 percent of senior positions in Real Estate companies are held by women. In your opinion or experience, what do you think is the cause of this imbalance?
Because doing the work and being rewarded for it are two different things. Women are the backbone of real estate, but many don’t have access to capital, mentorship, or strategic roles. Leadership still favors the old-school club mentality.
What 3 things can be done by a)individuals b)companies and/or c) society to support greater gender balance going forward?
a) Individuals can be intentional about lifting women up and sponsoring them into bigger roles.
b) Companies should fund programs that support women leadership and stop rewarding burnout culture.
c) Society needs to value caregiving and emotional intelligence as leadership traits, not liabilities.
In your opinion, what are the biggest challenges faced by women executives that aren’t typically faced by their male counterparts?
We’re often expected to prove ourselves twice — first by credentials, then by likeability. We’re told to be leaders but not “bossy,” assertive but not “intimidating.” And we often manage both business and household without credit for either.
Can you share 3 things that most excite you about the Real Estate industry?
Helping families build generational wealth.
The rise of technology and how it’s changing the game.
The human stories behind each transaction.
Can you share 3 things that most concern you about the industry? If you had the ability to implement 3 ways to reform or improve the industry, what would you suggest?
Concerns:
Real estate fraud and title theft
Inequities in ownership
Agent burnout due to commission-based models
Reforms:
Nationwide public title verification tools
Streamlined probate sale processes
More accessible legal services for real estate consumers
What advice would you give to other leaders to help their team to thrive?
Be honest. Be clear. Protect your energy and theirs. And don’t just give people tasks, give them purpose.
Ok, here is the main question of our interview. You are a “Real Estate Insider”. If you had to advise someone about 5 non intuitive things one should know to succeed in the Real Estate industry, what would you say? Can you please give a story or an example for each?
- Learn probate basics. Even if you’re not an attorney, knowing how death affects titles can make or break your deal.
- Think like a risk manager. Document everything. It’s not personal, it’s professional.
- Tech is great, but empathy sells. No AI will replace human connection.
- Protect your brand. Trademark it, systemize it, and make sure it reflects you.
- Don’t just sell homes, help build legacy. That’s where loyalty and referrals come from.
Because of your position, you are a person of enormous influence. If you could inspire a movement that would bring the most amount of good to the greatest amount of people, what would that be? You never know what your idea can trigger. :-)
Legacy & Land Literacy. Teaching families how to avoid losing property to tax sales, heirs’ disputes, or fraud. One estate plan at a time, we close the wealth gap.
How can our readers follow you online?
Instagram: @alishamelvinesq
LinkedIn: Alisha Melvin
General Website: www.alishamelvin.com | Law Firm: www.melvinandassociates.com I Residential Real Estate Brokerage: www.realandestates.com I Commercial Real Estate www.mr2g.com
Thank you for your time, and your excellent insights!
