Women Leading The Cannabis Industry: “Be prepared for limitations that may surprise you”, with Liz Sprinkle

Len Giancola
Dec 3, 2019 · 12 min read

Be prepared for limitations. You’d be surprised how much you’re restricted by being a cannabis business and what companies still consider CBD to be a narcotic even though the 2018 Farm Bill removed it from the list of Schedule 1 Drugs. Most large banks won’t let you open a business account, PayPal will put you on a black list if they catch you using their service platform to process payments, and Shopify will allow you to have a CBD website but will not serve as a payment gateway for credit cards. It will take some time for these larger companies and institutions to come around but you still have options which is why creating your own personal cannabis network is crucial to getting the inside scoop.

As a part of my series about strong women leaders in the cannabis industry, I had the pleasure of interviewing Liz Sprinkle. In 2016, Liz Sprinkle woke up one morning, decided to kiss her six year corporate finance career goodbye, and bought a one way plane ticket to Hawaii. Her decision didn’t happen overnight, in fact it took quite a bit of time before the mounting anxiety of remaining in a stagnant life that brought her no joy overcame the fear and excuses. In paradise by the sea, Liz found her happiness again, becoming a dive master before making her way to South Lake Tahoe, California where she spent the winter season snowboarding. As a fitness enthusiast and avid adventurer, it was in Hawai’i where Liz began using CBD products and upon consistent use, it completely changed her life. After noticing the CBD marketplace lacked an approachable and aesthetically-pleasing brand, the concept of Love Always, Liz CBD Oil was built on a foundation of education with a feminine touch and launched in January 2019. It is through her passion for health, wellness, and self-care she hopes to positively impact lives through raising awareness, reducing the stigma of cannabis, and spreading as much aloha to as many people along the way.

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Len Giancola

Written by

Founding Partner of MJ.com

Authority Magazine

In-depth Interviews with Authorities in Business, Pop Culture, Wellness, Social Impact, and Tech. We use interviews to draw out stories that are both empowering and actionable.