Authority Magazine
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Authority Magazine

Zahra Bahari of The Powell Companies Real (TPCR): Why We Must Ensure That More Women Hold Board Seats

Ensure that more women hold board seats. The US has one of the lowest percentages of women who hold board seats. In 2019, the percentage of female board members in the US was only 26.1%, while France had a total of 44%. There are numerous studies further outlining this point, and one of the most comprehensive is Credit’s Suisse study in 2012 which cites, “We find clear evidence that companies with a higher proportion of women in decision-making roles continue to generate higher returns on equity, while running more conservative balance sheets. In fact, where women account for the majority in the top management, the businesses show superior sales growth, high cash flow returns on investments and lower leverage.” This further shows that having more female board members, and overall equality within leadership teams, is a win-win for all. Why not make it 50%?

  1. Don’t think of clients as clients — think of them as partners. Your success and their success is intertwined. Make them feel that.
  2. Be prepared for anything and everything. Expect the very worst case scenario and build your business around it. Consider anything, like a major tariff war, a global pandemic, and then civil unrest… you never know.
  3. Prepare your family to know that sometimes work will be priority. If you say otherwise, you are lying to both them and yourself. Explain all of the good things that can come from it as well as the cycles of your work, so that there is no surprise if you have to miss a play or two during market week.
  4. Surround yourself with likeminded individuals. If they are sympatico, it won’t work, no matter how good they are.
  5. Don’t make decisions on lack of sleep.



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Candice Georgiadis

Candice Georgiadis is an active mother of three as well as a designer, founder, social media expert, and philanthropist.