Introducing Ayoconnect: Same Mission, New Brand Identity

Jakob Rost
Ayoconnect
Published in
3 min readSep 10, 2020

Five years ago, we began our journey in advancing recurring payments to Indonesian businesses through technology with a platform known as Ayopop. Today, we are thrilled to announce that we are moving forward under a new brand identity: Ayoconnect.

A lot has changed in the Indonesian bill payment landscape since we began our journey five years ago. As an organization, we have grown from a team of five working in a 12 square meters office room to a team of 100 who collaborate with each other from Jakarta and Pune. As a tech company, it is heartening for us to see how the technology that we build has increasingly touched the lives of millions of people across all 34 provinces in Indonesia.

The network that we built had processed over 40 million payments from 2,500 digital products. While Ayopop as a platform has clearly done a great job in advancing our progress, the brand lacks the ability to communicate another highly crucial part of our mission; enabling seamless integrations between 600 Bill Providers and 40 Channel Partners.

This is where our new brand identity comes to play their role.

Ayoconnect’s new illustration style
Ayoconnect’s new branding across website, office stationeries, and t-shirt

A Shift to Our New Identity

Our goal remains the same: we exist to organize the entire Indonesian Biller Ecosystems into one centralized network. As a forward-thinking company, we aim to achieve our mission by continuously innovating, expanding, and building our solutions with the goal of enabling Bill Providers to seamlessly connect with our Channel Partners through strategic partnerships between multiple stakeholders.

Consequently, the solutions that we offer have led our business to evolve into becoming the leading B2B Network for subscription payments and digital goods solutions.

Ayoconnect is a refreshed brand that is designed to represent our role as the strategic connector between Bill Providers — which spans from utility companies, education institutions, housing and properties managements, to telco companies — and Channel Partners, which includes e-commerce, financial service providers, and offline retailers. Working closely with Flolab Studio, we design Ayoconnect’s brand identity to visualize our professionalism, trust, maturity, and security.

Over the past few months, our team has worked tirelessly to give life to Ayoconnect’s evolution. We hope that our new identity could give you a new perspective into how we will continue to carry on our mission to organize all Bill Providers and Channel Partners into one network to enable efficient and standardized transactions between all parties with our solutions.

Together, we will be able to keep more people more connected than ever.

From us, to you, with a sense of excitement and immense gratitude.

Terima Kasih!

Ayoconnect is Indonesia’s first Open Bill Network. Visit ayoconnect.id to learn more about us.

--

--

Jakob Rost
Ayoconnect

Jakob is the CEO and Co-Founder of Ayoconenct, Indonesia’s first Open Bill Network offering over 2,500 bill products across 20 categories through one API.