Azuro-powered Games are coming; a one-stop solution for higher user engagement and effortless monetization

TL;DR

• Azuro is introducing a new solution within its development stack, enabling developers to integrate a diverse range of games into their apps simply by updating the SDK.
• The popularity of games of chance is unprecedented, with the global online gambling market valued at $100.90 billion and growing.
• For frontends, integrating Azuro-powered games boosts user engagement and monetization without extensive development.
• Users benefit from transparent and secure gaming experiences
• Game providers gain an onchain distribution channel, simplifying integration and expanding their audience.
• Liquidity providers enjoy more options for higher returns due to increased transaction volume and diverse gaming offerings.

What to expect

Azuro is introducing a new solution within its development stack, allowing developers to seamlessly integrate a diverse range of games into their apps. This setup merges the excitement of traditional online games of chance with the security and transparency of blockchain technology. By leveraging Azuro’s tooling, developers can reduce costs and streamline the development process, addressing common industry issues such as unfair practices and regulatory challenges in traditional games of chance. With plans to launch a beta in Q3 2024, Azuro will offer a curated selection of games, ensuring a seamless and secure user experience. This initiative will expand monetization options for Azuro-powered apps and provide players with a diverse gaming environment.

Games of chance: the main revenue driver for the traditional gaming industry

Online casino games represent a profitable and rapidly expanding business. The global online gambling market is valued at $100.90 billion as of 2024 and is expected to grow at an annual rate of 6.20%, reaching 281.3 million users by 2029. Despite this growth, the industry faces increasing pressure from regulators, user protection bodies, and customers due to widespread malpractices such as arbitrary account blocks, cashout limits, and geo-restrictions. Using blockchain to run these games offers solutions to many of these challenges, providing transparency and fairness.

What does it mean for frontends?

For frontends, integrating Azuro-powered games means an immediate boost in user engagement and monetization. Developers can easily update their SDKs to include a wide range of popular and curated games without any in-house development or laborious integration with the game providers. This not only attracts more users but also enhances user retention by offering diverse gaming experiences. The seamless integration process allows apps to quickly adapt and offer new content, maintaining user interest and driving consistent revenue streams.

What does it mean for users?

For users, the introduction of Azuro-powered games translates to a gaming experience characterized by transparency and security. Users can play the new games in Azuro-powered apps where their actions are processed by the Azuro smart contracts, ensuring that all transactions are transparent and tamper-proof. Withdrawals can be made effortlessly to their wallets, bypassing the typical hurdles of KYC processes, rules, and cashout questions. This ensures a user experience that is both streamlined and secure, adhering to the decentralized principles of Azuro.

What does it mean for game providers?

For game providers, Azuro offers an onchain distribution channel that simplifies the process of reaching new audiences. By partnering with Azuro, game providers can integrate their games into the Azuro SDK, which is then seamlessly adopted by multiple apps. This reduces the effort required for individual integrations and expands the potential user base, providing a new avenue for monetization and growth in the rapidly evolving blockchain gaming market.

What does it mean for LPs?

For liquidity providers, the expansion of Azuro’s offerings means more opportunities to earn higher returns. The introduction of a diverse range of games increases the volume of transactions within the Azuro ecosystem, leading to greater liquidity needs and potentially higher yields for LPs. By supporting a variety of gaming options, LPs can diversify their investments and benefit from the growth and engagement of the gaming user base, ultimately enhancing their returns.

Azuro is the onchain predictions layer. It consists of modular tooling, oracle and liquidity solutions for EVM chains to host powerful prediction and gaming apps.

With its unique infrastructure layer approach, Azuro makes onchain predictions and gaming portable and composable. It allows anyone to engage and monetize users by building apps, integrations, and products quickly, permissionlessly and with zero upfront or running costs.

• Website: https://azuro.org/
• Docs: https://gem.azuro.org
• Github: https://github.com/Azuro-protocol
• Onchain activity: https://dune.com/azuro/stats