Announcing: BABB equity crowdsale

COMING SOON: opportunity to own equity, earn BAX bonus and star in our video.

We have some exciting news: we’re holding an equity crowdsale.

It will be held on CrowdCube and will be live to the public later this year (exact launch date TBA).

We are holding a private round first, with an exclusive offer for the community before it goes public

Perks for the community

Investing in the equity crowdsale will be highly rewarding, especially for our initial backers who participated in the token sale.

• Equity in BABB. By investing, you buy ownership of BABB in the form of traditional equity in the company.
• Investor BAX bonus. If you invest in the private round, you get a BAX bonus proportionate to the amount you invest.
• BAX airdrop. If we hit our fundraising target on CrowdCube (£2.6 million), all token sale participants will receive extra BAX in an airdrop.
• Investor perks. There are additional perks for investing in the equity crowdsale, including invitations to exclusive investor events, a special edition BlackCard and a premium BABB account free of charge.

We will give you the full details, including a page to register your interest, in a few days time.

Why an equity crowdsale?

BABB is applying for a banking license. We’re making good progress in Lithuania and the UK and preparing to submit formal applications.

Now that the process is advancing, we must turn our attention to the minimum capital requirement, which is paid to the relevant central bank as a type of insurance. Every licensed bank is required to provide this. After seeking legal advice, we have come to the conclusion that it’s wise not to use the funds raised in the token sale for this capital requirement.

We had planned to raise funds via private angel investors and venture capital. However, the banking license is of critical importance to the project, so we have decided to raise money via equity crowdfunding in order to retain control, give opportunity to our community, and grow the community further.

An equity crowdsale is our first choice of fundraising means, because:

• It is a form of fundraising which is accepted by regulators.
• It gives our community the chance to own equity as well as BAX tokens, to hold an even more tangible stake in the company.
• It gives people who like the project, but are not necessarily familiar or comfortable with cryptocurrency, a chance to invest.
• It’s aligned with our principles of inclusivity and opportunity for the microeconomy.
• It will give our project greater exposure to new audiences, growing our community of early adopters.

Star in our video

We’re creating a new video to promote the equity crowdsale.

We would like you, the community, to take centre stage alongside the team in this new video. To be in with a chance to feature in the video, you need to do the following:

• Record yourself talking about BABB or holding a sign with your message
• You can speak in any language
• It should be just 10–15 seconds long
• You can record on any device but please record landscape
• Your video is more likely to be included if you have something cool behind you (e.g. a famous landmark)
• Send your video clip, your name & location to marketing@getbabb.com

We can’t wait to see what you come up with! Depending on how many clips we get, we can’t guarantee to feature everyone but we’ll do our best.

We’ll bring you more details about the equity crowdsale very soon; watch this space!