The Christmas Rat Race

Why you shouldn’t leave your Christmas shopping until the last minute

Alicia Domínguez
Badform
Published in
4 min readJan 1

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Santa screaming wearing sunglasses
Image from Canva

Luckily, Christmas shopping has changed substantially since it can be done online. But this wasn’t always the case.

Before shopping online became normalised, buying your Christmas presents was something you had to do physically, which always implied an act of madness on its own. But…

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Alicia Domínguez
Badform

English philologist/ Independent Scholar/ Magazine owner/ I analyse Gothic productions through Jungian archetypes /https://www.gothicalice.com/