BAScii Entrepreneurship and Core Business

3CE — brand personality

Three Concept Eyes, also known as 3CE, is a cosmetic brand from South Korea. The brand’s personality is to leading…

Marketing Course Experience

Previously in last semester, I would say that I had the best experience working the best team. However, in this semester, I am now have to adapt with a new environments: online distance learning and new team members. To be honest, I was excited and nervous. I was so excited to get to know more…

Piriosa — A branding thought-experiment

Piriosa is a brand I am working on which is focused on providing females with the best…

SKINNY, HEALTHY, and DELICIOUS!

As the idea of living a healthier lifestyle becomes more prevalent, many people begin to create a…

The New Project for Smart Care

“What does an invention worth, if it doesn’t change anything in this world?”

Things behind the PlayStation sales

After years of waiting, the brand-new PlayStation 5 finally introduced to the public, and now…

Juicy Apple

Apple, it has been a very famous company worldwide. It was first well known for their computer but the product that really disrupt the…

Puma’s personality

Puma has joyful, athletic, and passionate. Puma’s shoes have unique classic style. Since puma is one of world leading sport…

Rolex’s brand personality

Rolex is a brand that scores high on competence — it’s known for producing the world’s finest watches.