Basis Set Ventures
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Basis Set Ventures

Will Your Tech Scale at Launch?

Learnings from launching products at Niantic and Google

Are you preparing your technology to scale for a product launch, Black Friday, or a major PR / marketing campaign?

A few weeks ago, we hosted one of our advisors Niniane Wang for a tech talk at our office. She shared lessons learned from being the VP Engineering at Niantic overseeing Pokémon GO and Harry Potter: Wizards Unite, CTO of Minted during numerous TV and viral consumer moments, and an engineering leader for a number of product launches on Gmail and other Google products.

Niniane shares lessons learned from launching Pokemon Go and Harry Potter: Wizards Unite

She covered topics such as:

  • Working with third-party infrastructure (e.g. AWS, GCP, third-party logins)
  • How to “expect the unexpected” by giving yourself server-side levers that you can pull in real-time
  • Making the cost-benefit tradeoff when increasing scalability will require weeks of extra work

Check out slides for her talk below:

We recorded her talk to share with our community:

Basis Set Ventures is a $140M seed fund that invests in B2B applications of AI. If you’re solving a big problem in a dusty industry with AI or with workflow automation, please reach out to, I’d love to chat!