BCG Digital Ventures Named Leader in Digital Product Development Services in Forrester Wave Report
BCGDV recognised as Leader by independent research firm Forrester Research in its report, The Forrester Wave™: Digital Product Development Services, Q2 2020
BCG Digital Ventures has been named as a Leader by independent research firm Forrester Research in its report, The Forrester Wave™: Digital Product Development Services, Q2 2020. We are delighted to receive this recognition of the quality of our work.
Forrester defines the digital product development practice as the collection of service capabilities required to conceive, design, develop, bring to market, and scale a new digital product, which is then sold by a client to its customers. Examples of digital products can include smart devices, hybrid products, data services, media products, and digital marketplaces, among others.
BCGDV was evaluated among 11 other digital product development services providers based on 29 criteria grouped into three categories: Current offering, strategy, and market presence. In the evaluation, BCGDV received the highest possible score across 15 criteria — more than any other vendor evaluated in the report. These criteria include customer validation, new digital product services vision, market approach, performance, commercial model, and market share, among others.
According to Forrester’s evaluation, “BCGDV leads by delivering research-supported, data-driven designs, iterating multiple times, and using data to refine each design toward a minimum viable product (MVP). The firm’s ability to help scale and launch a new product extends to helping clients design the operating model to support new products, including researching pricing models and optimizing sales channels.”
“We are proud to be recognized by Forrester as a leader in digital product development services,” said Stefan Gross-Selbeck, BCGDV’s Global Managing Partner. “Over the past six years, we’ve partnered with many Fortune 500 organizations to launch 120 stand-alone businesses and internal business units across multiple industries and global markets. We believe our success record, deep pool of seasoned entrepreneurial and startup talent, and proven approach to end-to-end business building make us the most experienced firm in the corporate venturing space.”
Access the full report here.
