What you should know about “ghosting” on Tinder

Victoria Love
Be Unique
Published in
2 min readApr 30, 2020
Photo by Kevin Leminto on Unsplash

Accessibility to other singles is much easier now, thanks to Tinder. Traditionally, meeting someone in various dating platforms can lead to happily ever after, it may not be the case for a generation using this dating app. A term you hear in dating culture today called “ghosting” is the source of the matter.

Ghosting has become a popular social behavior for online dating. When suddenly without warning a person to disconnect from the other person. Its approach enables a sense of irresponsible behavior with no attempts to make any contact. It is apparent to those users that their match is “not interesting” enough to keep them engaged. There are more pre-existed reasons for that.

Like Facebook and Instagram, Tinder is designed so effectively addicting. Users are conditioned to keep swiping on profiles. In this circumstance, they find themselves matched with multiple people at the same time.

Ghosting happens when users are talking to multiple people. This phenomenon diversifies users’ focus to other interests, it hinders them to settle in a connection.

This vast opportunity to meet other singles also creates a notion that “there are always other options”. This inhibits users to work on differences with their match. It catapults users to turn away and give up on connections more than ever.

Since we know virtual communication allows people to hide behind their devices, there is no accountability in their behavior. When ghosting becomes a norm in the dating process, users are uncertain to invest in a connection.

“I think it changes society view on dating, no commitment or loyalty anymore because there’s always plenty of options. People are really shitty and selfish these days because they are enabled by apps like this….”

— Tinder user

The more time users spent on Tinder they described the experience to be “exhausting” as they move through one connection to another. 80% of Tinder users said they have not had a relationship from Tinder.

Although 90% of them are not hopeful to find their soulmate on Tinder, they continue to use the app. It indeed becomes a cycle of an obsessive act, followed by irresponsible behavior and missed opportunity for potential partnership.

The wealth to link up with many people is supposed to be an advantage in the prospect of probability and possibility however, more is not better here. Ghosting is a socially constructed behavior assembled by Tinder as a result of many unsatisfied connections.

It is also the by-product to keep users engaged in this dating platform. While users question the effect it has on them, it is important to be reminded that it’s just Tinder after all.

Thanks for reading…

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Victoria Love
Be Unique

Welcome to my world. I like to write about humans. Sociology is my jam.