Why You Shouldn’t Obsess Over Expensive Items

The prize, not the price, matters

Nino Padilla
Be Unique

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Photo by LOGAN WEAVER on Unsplash

Brands never bothered me. I don’t judge a product by how expensive it is. For me, what matters is quality, durability, and track record. If I will spend anyway, might as well go for a good deal.

I don’t want to pay for something more than it’s worth. Especially when a company capitalizes on brand luxury rather than the product itself. Most people believe price translates to quality. They think expensive items are superior to their inexpensive counterparts. But this isn’t always true. What if it’s just in the mind?

Whether you splurge regularly or not, here are some reasons you shouldn’t obsess over such items.

Sometimes, It’s Just A Feeling

Here’s an honest question. If you prefer branded, luxury items over non-luxury ones, what’s your reason? Is it really because of its quality or the self-validation you get from it?

While non-luxury goods are perceived as inferior because of being inexpensive, higher-priced items aren’t always better.

In reality, preference for expensive items stems from a desire to belong. Studies show it boosts self-confidence and esteem. A study by Harvard psychologist and professor Michael Norton also concludes that…

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Nino Padilla
Be Unique

I grapple with life's most important questions to learn how to live.