Beards Analytics 🇺🇦

Andrey Osypov

Offline conversion for Facebook with Application Integration on the Google Cloud Platform

Recently, a new Application Integration product appeared in GCP. It is something like Make (Integromat), but with close integration with…

Oct 7, 2022

Offline conversion for Facebook with Application Integration on the Google Cloud Platform

Oct 7, 2022

Andrey Osypov

Report that saves your marketing team 40 hours every month

One of the central values of high-level analytics is to see the general situation with marketing in one report.

Sep 12, 2022

Report that saves your marketing team 40 hours every month

Sep 12, 2022

Andrey Osypov

Prediction of LTV for Google Ads bidding optimization

Today we want to talk about a big problem in many businesses such as Fintech, Crypto, or SaaS. The time between the registration of a user…

Jun 24, 2022

Prediction of LTV for Google Ads bidding optimization

Jun 24, 2022

Andrey Osypov

Minimum set of analytical tools when launching a new app

Analytical tools most often solve two main blocks of tasks: — User behavior within the application — Evaluation of the effectiveness of Ads

Apr 12, 2022

Minimum set of analytical tools when launching a new app

Apr 12, 2022

Andrey Osypov

Custom audiences for Facebook Ads/ Google Ads based on Google Cloud and Retool

Since we store a lot of raw data from different sources in Google BigQuery, we can automatically create more flexible audiences.

Mar 23, 2022

Custom audiences for Facebook Ads/ Google Ads based on Google Cloud and Retool

Mar 23, 2022

Andrey Osypov

Firebase Dynamic links setup and using guide + Firebase dynamic links generator based on Google

There are currently two approaches to attributing mobile app installs:

Sep 7, 2020

Firebase Dynamic links setup and using guide + Firebase dynamic links generator based on Google

Sep 7, 2020

Andrey Osypov

Writing your data connector from Facebook ads to Google BigQuery

If you work with Facebook ads then you will understand that to see the statistics in Facebook interface is not enough and you need to use…

May 27, 2020

Writing your data connector from Facebook ads to Google BigQuery

May 27, 2020

Andrey Osypov

How to make fast and convenient visualization in Data Studio based on BigQuery

Google Data Studio is one of simple tools of visualization, what we have now. DS is free and expands actively. If we compare, DS gives a…

May 6, 2020

How to make fast and convenient visualization in Data Studio based on BigQuery

May 6, 2020

We help brands measure their marketing and product performance. We are best at high-level analytics and automation based on the Google Cloud Platform
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Andrey Osypov
Marketing/product analytics based on google cloud platform. http://beardsanalytics.com/

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