Beyonce Ivy Park Collection

Jaquisha Merritt
Becoming an Entertainment Journalist
2 min readApr 18, 2016
Beyonce’s Ivy Park Clothing Line

Beyonce’s new clothing line, Ivy Park Collection video just released on March 31 featuring Blue Ivy. She has partnered with TopShop, Nordstrom, and Zalando, to sell her clothing line. This athletic line is named after a park that she used to walk through when she was younger, after she gave birth, and as mentioned in the video, it became a state of mind for her a peaceful place.

How many people are going to buy this new athletic clothing line? We don’t know, but the Beyhive will sure to purchase the latest Beyonce product. We can only image how much this line of athletic clothing will cost.

Wrap Back Jacket. us.topshop.com

Once the clothing line hit on April 14, websites crashed but not a lot of people were buying items in stores. It isn’t the typical athletic wear you would normally see, considering it includes, leotards, parka jackets, wrap jackets, and more. She added her personality to the athletic line. Ivy Park has sold more online than in stores with prices ranging from $25–$60 and the lowest is $14. Affordable, but yet expensive for an athletic line. Check it out in your nearest Topshop, Nordstrom, and Zalando.

--

--