Popula x Ready Layer One Podcast Recap

Popula
Popula
Published in
5 min readApr 10, 2023

By Trophy

Welcome to our podcast, where we delve deep into the world of technology, innovation and entrepreneurship! In this episode, ready layer one had the pleasure of hosting Filippo , the Head of Research at Popula, a groundbreaking platform that brings together quality journalism and blockchain technology.

During their conversation, we had the opportunity to learn more about the vision behind Popula, as well as the different ways in which the platform is revolutionizing the world of media. Filippo shared with us his insights on the importance of promoting transparency and accountability in the media industry, and how blockchain technology can help achieve these goals.

Insights on what popula is:

POPULA is a platform that helps communities build a positive reputation by providing a focused and productive space for users to interact with each other and contribute to their communities. The platform aims to minimize the noise and distractions that often come with online interactions and promote a high-quality dialogue and engagement among its members. By fostering a trustworthy and transparent environment, POPULA empowers communities to build strong and meaningful connections that drive positive change.

Popula offers a range of native Web3 tools that are tailored to meet the needs of community management, including content moderation, membership, and reputation systems. Reputation is earned through active engagement with the platform and is tied to the user’s unique wallet address, ensuring a transparent and secure way to build reputation.

Some major Questions/discussions

Jared: Joe, what do you think about drips as well?

Joe: it’s really interesting to try and solve the problem in community building and reputation management across social and their leveraging web3 to do that.

Jared: (asking Filippo) Who you are and what is your product?

He then gives us a little background about himself.

With a professional background based in Italy and a residence in China for the past five years, I have been fortunate enough to work with various companies and partnerships in diverse industries. My journey has led me to the technology sector where I have been able to develop my expertise through various roles, including working with a company that specializes in artificial intelligence for wearable technology and eventually moving onto the gaming industry.

In the previous year, I had the opportunity to connect with the founder and engage in discussions on topics surrounding the creator economy and ownership economy. We explored various possibilities on how to support creators in their career growth and livelihoods. Initially, we considered developing a social media token platform; however, we soon discovered that it would be difficult to sustain this model. One of the main reasons for this was the lack of understanding among creators on how tokenomics works.

Jared : How does popula works in this space?

Filippo: As we continued our research, we recognized the limitations of our initial approach and reevaluated our thinking on how to best support creators and their communities. Through this process, we came to understand that in the Web3 space, communities are the atomic unit, rather than the virtual environment itself. This realization shifted our focus towards developing a community-oriented platform that would provide creators and their communities with the tools to grow and thrive.

Our ultimate goal with Popula is to empower communities by providing them with a high-quality, engaging platform that fosters ownership, sovereignty, and connection among members. By enabling communities to have greater control over their data and analytics, and rewarding them with reputation points, we aim to facilitate a faster rate of growth and development for these communities, ultimately creating a more vibrant and robust Web3 ecosystem.

Jared: How do you connect Popula with other social media platforms? I mean is it possible?

Filippo: Popula recognizes the importance of relationships between different social media platforms and seeks to enable seamless interactions between them. For instance, creators can share their content on Popula to other platforms like Twitter, informing their followers about what’s happening on the Popula platform.

While moving communities from one platform to another can be a challenging process, Popula’s on-chain infrastructure enables a more streamlined approach to migration. By offering a robust reputation system tied to the user’s wallet address, Popula provides a trustworthy way for creators to measure their contributions and impact within their communities. This approach also enables greater transparency and accountability, creating a more inclusive and equitable ecosystem for all users.

Importance:

  1. Reputation building: By tying reputation to user engagement and activity on the platform, POPULA provides a transparent and secure way for users to build their reputation within their communities. This could be especially important for individuals who are seeking to build their online presence or establish themselves as thought leaders in their respective fields.
  2. Community engagement: POPULA’s platform is designed to promote high-quality engagement and dialogue among community members, fostering a sense of belonging and shared purpose. For users who are seeking to connect with others who share their interests or values, this could be a valuable way to build meaningful connections.
  3. Web3 technology: As a platform built on the NEAR protocol, POPULA is at the forefront of the Web3 revolution, which is poised to transform the way we interact with technology and with each other. For users who are interested in exploring the potential of Web3 and blockchain technology, POPULA could offer a compelling entry point into this exciting new world.
  4. Community management: For community leaders and managers, POPULA’s range of Web3 tools provides a powerful set of capabilities for managing and nurturing their communities. From content moderation to membership management to reputation systems, POPULA offers a comprehensive suite of tools that can help community leaders achieve their goals and build strong, engaged communities.

Relevant links:

Discord: https://discord.gg/gB6NabEF

Twitter: https://twitter.com/beepopula?s=21&t=PcjcY5um7FA-3d9mPK5iCA

Medium: https://medium.com/beepopula

Podcast: https://spotify.link/n9zPQHVNwyb

Website: https://popula.io/

🐝Explore more about Popula Testnet or join Popula Community Builder Group. We alway welcome questions, suggestions and feedback!

Website | Telegram | Twitter | Discord | Medium | Github

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Popula
Popula
Editor for

Popula provides On-chain tools for communities empowering everyone to Record, Own, Verify, Control and Monetise their social data.