Enfuse Products — A Case Study

Connor Croteau
foxifylabs
Published in
2 min readFeb 21, 2019

Enfuse Products is an all natural self-care products company. The company launched in 2018 showcasing small batch & hand crafted body washes & body butters.

Enfuse came to us for assistance in building the needed infrastructure to scale their sales in the online space. After a few dialogue back and forth, it was evident the client needed something simple yet scalable once they received the red light to add more products to the lineup.

We chose Shopify as the e-commerce platform because of its scalability, focus on e-commerce needed functionality and developer support.

We set up the front end system to give the visiting customer the ability to purchase their selected product with only a few clicks. We created an email opt-in form to use for future email marketing strategy & campaigns.

We set up the backend system to collect the relevant customer data after a purchase like contact information and physical address, keeping track of inventory, sending out emails to buyer and purchaser keeping them up to speed on package delivery and fulfillment status, shipping details and the ability to integrate with social sales channels.

See the full website here: https://enfuseproducts.com/

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Connor Croteau
foxifylabs

Founder @ www.foxifylabs.com | Music | Food Grower and Cooker | Chicken Parm Connoisseur