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Face Mask

in Behavioural Insights

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BIT

BIT

·May 19, 2020

How to wear a facemask

Results from an experiment with 4,099 UK adults With growing support in the UK for using face masks (or DIY face coverings) to help fight coronavirus, and new guidance from the government recommending that people wear face coverings in crowded enclosed spaces, a key challenge now for behavioural science is to ensure people are using them correctly. To…

Health

4 min read

How to wear a facemask
How to wear a facemask
Health

4 min read


BIT

BIT

·May 12, 2020

Facemasks: would you wear one?

Individuals across the world have been doing their part to combat COVID-19, including adopting simple measures like regular hand washing and keeping physical distance from others. However, there is one simple measure which some countries have been slow to adopt — facemasks As of late April, 80–90% of people in…

Covid 19

4 min read

Facemasks: would you wear one?
Facemasks: would you wear one?
Covid 19

4 min read

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BIT

BIT

We are The Behavioural Insights Team (BIT), one of the world’s leading behavioural science organisations, working around the world to improve people’s lives.

Richard O'Brien

Richard O'Brien

Scott Young

Scott Young

Author and speaker on behavioral science and consumer insights. Applying BeSci for good in the private sector at the Behavioral Insights Team (BIT)

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