BirminghamLive launches #brumkind campaign to help Coronavirus fightback

Some of BirminghamLive’s Coronavirus heroes

The news website of Britain’s second city has launched a campaign to celebrate people going above and beyond during the Coronavirus crisis — and raise money for those most impacted by the virus’s crippling impact on local life.

#Brumkind is BirminghamLive’s response to the Coronavirus outbreak, which has turned city centres into ghost towns, but driven record numbers of visitors to local news sites.

The #BrumKind campaign will help get vital cash aid to communities and charities who need it the most through the Coronavirus Resilience Fund — launched in partnership with Heart of England Community Foundation.

BirminghamLive has joined forces to raise cash for the Coronavirus Resilience Fund — you can donate here.

All money will go directly to community organisations and charities who are working flat out to support the most vulnerable right now in the city and region. Not a penny is being spent on management costs.

BirminghamLive is partnering withHeart of England Community Foundation to make the process of donating money easy .

The website has also teamed up with Birmingham Voluntary Services Council (BCVS) and Birmingham City Council to ensure the help already under way is mapped out so nobody falls through the net.

Journalists also want to ensure any volunteers desperate to help are matched up with those who need it the most.

Finally, BirminghamLive has also launched the #BrumKind hashtag to celebrate our community heroes and share messages of hope and resilience.

Anna Jeys, BirminghamLive editor, said the crisis requires a community response, adding: “We genuinely are ‘all in this together’. That’s what the BrumKind campaign is all about.”

She added: “If one good thing has emerged from this crisis, it is the utter brilliance of Brummies to confront it and work together to help each other. Let us know who deserves a shout out and we will ensure their actions do not go unnoticed.

We are facing unprecedented times. Many of us are feeling anxious, scared and shocked by the past few weeks. We know times are hard and there are many amazing people in this city — from NHS staff , to supermarket workers and those kind citizens who want so much to help others for no reward. These people are what Birmingham is made of and we want to salute them.

“But we want to do more than spotlight good deeds — we want to help support them financially. That’s why we have teamed up with the Heart of England Community Foundation, to get charities and community groups the cash they need to do more.”

Here’s everything you need to know and do to get help, give help, or shine a light on your community’s response.

The Heart of England Community Foundation has helped more than 6,000 projects across the region and awarded over £20 million since being founded 25 years ago. The foundation wants to ensure important services that local people rely on are not falling by the wayside during the current crisis.

The fund will be available to constituted groups who are providing services such as food banks, social eating projects, emergency food parcel deliveries and those engaging in outreach activities.

Tina Costello, Chief Executive at Heart of England Community Foundation, said: “We understand the impact that Covid-19 will have on communities; personally, financially and when it comes to the capacity to support vulnerable people.

“It’s vital that local communities come together and support each other in these hard and uncertain times. The charity sector relies on donations to ensure they are helping those in need, and as a Community Foundation we want to ensure that the local support continues throughout this period.

“It’s our role to provide a voice for those who may not be shouting the loudest, but without whom whole communities would suffer immeasurably.”



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