Reach Ireland boss joins Europe-wide news trade association as vice president

Joanne McGreevy

Joanne McGreevy, Marketplace Publisher at Reach Ireland, has joined Brussels-based trade association News Media Europe as Vice President.

News Media Europe (NME) is the voice of some 2,500 European news brands, representing the interests of producers of news content across all platforms, including publishers, TV, radio and online.

Joanne brings 30 years of media experience to NME and was recently appointed Marketplace Publisher for Ireland after a period of transformation at Reach, the publisher of the Irish Mirror, RSVP, Dublin Live, Cork Beo and Belfast Live.

Over the last 8 years in particular, as the company has transitioned to a digital-first business, she has been responsible for developing this strategy in the Irish business and during this period, the business has created a strong digital portfolio while still maintaining robust market share positions in terms of the traditional print newspaper markets.

Commenting on Joanne’s appointment to the Presidency of the association, Wout van Wijk, Executive Director of News Media Europe said: “Joanne joins News Media Europe at a crucial time as we’re looking to cement the future of the European press in the digital era.

“In particular, her experience with digital news products will be of tremendous value for our work on securing a sustainable future for journalism and we very much look forward to working with her”.

Joanne says she feels very honoured to take on such an important role and alongside NewsBrands Ireland, “representing Irish media”.

“Our industry is collaborating more than ever, working together to put journalism back at the heart of the conversation, where opinions are being formed and where information is trusted.

“Media needs to be recognising and explaining trends that matter to how we live and exploring opportunities for growth and I look forward to working with News Media Europe, representing Irish media and our industry as a whole, to do just that.”



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