Relationship Between User Growth and Content Algorithms — Douyin vs Kuaishou

How differences in their content AI strategies affected the speed of growth for two of China’s biggest apps.

Photo by Hello I’m Nik 🎞 on Unsplash

China’s Kuaishou mobile app (known as ‘Kwai’ in the international market) started off in short form video sharing in November 2012. Douyin (the Chinese…

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store