Hustle Traps: Ten Guaranteed Paths To Burnout For The Self-Employed Creator

Paul Millerd
Better Advice
Published in
14 min readOct 13, 2020

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Starting your own business is a secret dream of many and with the emergence of more clear paths to make money online, many knowledge workers are deciding to test the waters of self-employment and entrepreneurship. In making such a leap many people hope to increase the amount of freedom and fulfilment they have with their work. However, because of how little we think about the way we work, many find themselves caught in one of many hustle traps.

A hustle trap is something that we fall into without asking “why?” Many of the traps exist because of outdated work beliefs or behaviors we have carried forward from full-time employment. Many people only realize they have fallen into a trap when they find themselves burned out and noticing that they have created another job for themselves.

Wasn’t the point of becoming self-employed to avoid such a fate?

Let’s dive into ten of the most common traps I’ve seen in my conversations with people on the self-employment journey from around the world.

Hustle Trap (noun): A mental model built on legacy ideas of how one should work and live that leads to burnout, anxiety or the sense of being trapped. Often obvious…

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