An escape plan for brands wanting to delete Facebook from their marketing mix

Alanah Purtell
Dec 20, 2020 · 8 min read
Photo by Gary Chan on Unsplash

After a particularly frustrating day as a marketer in Zuck-land earlier this year, I made an off-the-cuff comment to a colleague that I dream of the day I can just delete Facebook.

She laughed, “Yeah, wouldn’t be nice”.

And that was it.There was no follow-through conversation about whether that was actually…