Fix These 7 Newsletter Mistakes Today

Make your newsletter work for you — not against you.

On a podcast recently, the host asked me an often-overlooked question about newsletters:

What are some of the basic strategic errors that newsletter writers commit at early stages?

I came up with a few mistakes I’ve made — and a few I’ve seen others make:

1. Your newsletter is too hard to find
2. Trying to be active on every platform
3. Having an ineffective Welcome Email
4. Forgetting about a monetization strategy
5. Writing a newsletter for everyone
6. Expecting big bucks & quick results
7. Not promoting your newsletter enough — or at all

Now we have our diagnosis, let’s prescribe some fixes.

🚫 MISTAKE: Your newsletter is hard to find

✅ FIX: Put the link every-damn-where

Your newsletter should be front-&-frickin’ center.

It should be in your social bio(s), unmissable on your website, and printed on a bumper sticker slapped to the back of your car…